King Carl Gustaf of Sweden is only one of the many prominent guests of St. Moritz which is often called an Alpine metropolis. There are numerous luxury hotels, spas and upscale shops against an Alpine background of lakes and mountains.

St. Moritz, which is in the Upper Engadine, at an elevation of 1,856 m, boasts plenty of sunny days. It was exactly this sun that was legally protected as the emblem of St. Moritz in 1930. St. Moritz was often ahead of the times - for example, the first electric light went on at Christmastime in 1878, the first golf tournament in the Alps took place here, in 1889 and one of the first ski lifts in Switzerland began running in 1935.

St.Moritz is also famous as it is the starting point for some of the world famous panoramic trains like Glacier Express and Bernina Express.